Advertising & Marketing
Marketing isn't everything ... but Everything you do is Marketing
To be in business and not market yourself is to hide your light under a basket. Every business needs to decide what it is and what it wants to be, not only in how goods and services are delivered, but in how customers and potential customers see and relate to the business. Establish a marketing budget, no matter how small, and spend it according to some sort of plan. It's just that easy.
"the action of calling something to the attention of the public especially by paid announcements ... the business of preparing advertisements for publication or broadcast"T&T
"the process or technique of promoting, selling, and distributing a product or service ... an aggregate of functions involved in moving goods from producer to consumer"T&T
Is social media a good fit for your business? If it is, will you support and maintain it? How do people interact with your website and what do you want it to do for you? Talk to us.T&T
Stuff We Do.
We set out every time to meet or exceed your expectations, go the extra mile and finish a cut above! We take pride in all we do. Meeting on the level, parting on the square.T&T
"Both my grandfathers were railroad men, and I work to keep their old-school values and work ethic in practice every day. We're straight-forward, and deliver on our promises."T&T
Who We Are.
T&T Designs is a SMALL, full service, creative company, serving large and small business alike. Todd Hollingsworth is the artist.
Our work can be seen throughout the Twin Cities and around the country, supporting local, national and international brands. We do "downtown" work on an easy one-to-one basis.
T&T Advertising is the promotional products division of T&T Designs, Inc.
With more than 40 years combined experience in the business of ad specialties, promotions and awards, the partners of T&T Advertising bring creativity, design and marketing sense to this fun side of advertising. Everybody loves the swag.CLICK HERE to search our industry database of some 350,000 promotional products.
The BIG Bang!
Promotional products give the best bang for the advertising buck!
A study by the Advertising Specialty Institute found that promotional products had the lowest cost per impression (CPI) of all major forms of media.
If it's the clothes that make the man, and woman ...
Decorated apparel or "logowear" is a prime element in establishing brand externally, and creating culture and esprit internally—from the reliable embroidered polo for the office, to branded attire for trade shows, to promotional t-shirts for the company picnic, and give-aways, to nice golf shirts for the annual tournament, to imprinted work clothes for that professional look on the job site, to whatever purpose you can imagine.
Shirts & Uniforms
Traditional knitted polo shirt, woven dress shirt, or humble T-shirt - embroidered or printed - shirts are the front line of identity marketing and team building. We can source and decorate any uniform need, from dress clothes, to chefs coats and aprons, to safety vests and overalls.
Jackets, Caps & Gear
Jackets look great on the job and are much appreciated, especially if you live and work where there is "weather." We can put a trucker cap on your head, or a baseball cap, knit cap, hard hat, straw hat ... the possibilities are unlimited. (And don't forget socks, belts, bandanas, and on, and on.)
INCENTIVE AND RECOGNITION PROGRAMS EARN THEIR KEEP.
Incentive awards, recognition programs and products, and premiums are all part of the business of cheering people on to succeed, and showing gratitude when they do. This type of acknowledgement of effort, skill, determination, achievement has long proven its value in both impact and cost.
Long after the calories from the anniversary lunch have been burned, that 5 year plaque will remain a connection to a sustaining positive memory. Having long ago spent the sales bonus, the nice leather "Top Dog" sport bag that came with it continues to inspire with every trip to the gym.
The tradition of acknowledging patrons and supporters is a long one, from a small commemorative plaque to names carved large in a stone wall. Each is a unique challenge calling for its own design, and that's where T&T Creative excels.
THERE ARE AS MANY WAYS TO SAY "THANK YOU" AS THERE ARE REASONS.
Your customers and clients, your employees, your mentors, your vendors.
Who should you thank?
Food & Snacks
There are some great choices available for everything from candies and cookies to cheeses and smoked hams; in tins and containers, tied with imprinted ribbons or served on branded cutting boards. Custom fortune cookies, anyone? Your logo molded in Belgian chocolate?
- A photo film lab in Edina, MN recovered the spent silver from processed film and struck commerative coins for all employees, in honor of 25 years of business.
- An iron fabrication shop in Savage, MN gave holiday goodies to their best customers in replica wooden toy trucks, in honor of their founding.
WE CAN PUT YOUR LOGO WHEREVER YOU WANT TO BE SEEN.
A restaurant's embossed napkins, the dentist's welcome mat, the counter mat at the auto parts store, the graphics on the food truck, the Starbucks umbrellas on their patio. Our strong graphic design and production capabilities combined with our international ASI supplier network, makes T&T a creative source for all kinds of packaging, trade show displays, vehicle graphics, banners and flags and on and on.
Trade show display booths are a rich example of the things we do:
• the pillow mints in the big jar
• the imprinted pens & Post-it® notes on the table
• the logo printed table cover
• the t-shirts for the warmer prospects
• the embroidered sport shirts worn by staff working the booth
• the printed catalog and hand-outs
• the graphics on the display panels
- You either love 'em or hate 'em - those maniacal Sky Dancers. The best ones have your imprint on them.
- Vehicle graphics have gotten incredibly cool, and we do them.
- Lawn signs, door hangers, bumper stickers - what every political candidate needs.
- Want your face on a billboard? We can make that happen.
WE CAN PUT YOUR LOGO ON JUST ABOUT ANYTHING, AND WRAP IT UP TO GO.
The current term is swag, but whether you call it gadgets, trinkets, tchotchke or CPS, imprinted products are an important component of any well-rounded marketing plan. Pen, pencil, tumbler & cup, CD, DVD, 3M Post-it® notes, chocolates & nuts, — screen printed, pad printed, sublimated, embossed, debossed, embroidered, lasered, etched, molded, plasma cut — you name it and we'll put your graphic identity on it! We're a client service company, here to support your plan and your team. Contact us with your goal and your budget, and we'll match your program with the right promotional vehicle and strategy.
There are some 400,000 standard imprinted products available more or less "off the shelf." Search them all, by keyword and price, on our
T&T Logomall website.
Sometimes off the shelf won't work. T&T Creative has deep experience in design and production of custom projects in general, and custom awards in particular.
Wardrobe & Costume
Did You Know?
Who we are and what we do.
T&T Designs is a SMALL, full service, creative companyproviding graphic design/production, advertising/marketing and consulting to large and small business alike. Our work can be seen throughout the Twin Cities and around the country, supporting such familiar brands as Boston Scientific, 3M, Pratt Homes, Regis, Dairy Queen and many local shops and businesses. What we are NOT is a big downtown agency. We provide the same products, professional services and knowledge but operate one-on-one like a personal freelance or in-house graphic designer. It's just several of us, and we do it ALL! The same guy who makes the sales calls moves the mouse and coordinates the project and can be reached almost 24/7.
Todd Hollingsworth is T&T's CEOwith 30+ years in the study and practice of graphic design, advertising and printing. Todd's history includes management and art direction, in studio and agency settings, with creative staffs of 20 or more.
Don Lehnhoffjoined T &T as Todd's business partner in 2005, to plan and manage advertising campaigns and provide other creative input and output. Having met at Awardcraft, one of the Promotional Industries largest designers and manufacturers of awards and recognition products, their partnership inevitably brought promotional products and the rest of that industry on board.
Tammy Hollingsworthis co-owner of T &T Designs, Inc. After helping establish T&T's print expertise and design sense, Tammy has moved on to develop T&T's film and event production support business.
Our core competencies include:
• Graphic Art & Design - talent and expertise in multiple media • Copy Writing - focused and informed • Web Design - a necessary aspect of marketing and sales for any company • Advertising Management - liberating staff from research, booking, verification and bill paying • Consulting - analyze what you're doing, what's working or not, and what needs to be done • Production Orientation - clean, efficient preparation to industry standards • Promotional Marketing - all ad specialties, promotions, awards and apparel • Photography - capturing useful images on the fly, or directing formal shoots
We are proud to list the following industry leaders as our clients:
• Pillar Homes - 2012 Minnesota Builder of the Year (BAM) • Lee Lyn Construction - 2012 BATC President • JMS Custom Homes - 2012 Builder of the Year • Imperial Homes - 2011 BATC President • Swanson Homes - 2010 Builder of the Year, BATC President & People's Choice Winner • Pillar Homes - 2008 BATC President & 12 Time Luxury Home Tour builder • Pratt Homes - 2007 Builder of the Year & Builder Lic. #1 • Koestering Schumacher Homes - 2005 Builder of the Year • Kelly Lucente Oakes - 2004 NAHB Sales Person of the Year • LeGrand Homes - 2004 Builder of the Year • Gorham Builders - 2003 Builder of the Year
Our web server stores log files to record visits for the purpose of displaying website visitor statistics. This is in common with most websites. None of this information is displayed publicly. The information collected includes the following data:
• IP address - with this information it's possible to discover which ISP you used to connect to this website.
• Browser Type - this information may be denied by your browser settings.
• Referring Page - this information may be denied by your browser settings.
• Time and duration of your visit.
• Which pages you visited.
All material on this website, including logos, graphics, photos, design elements and text are copyright T&T Designs, Inc. unless otherwise noted. Any commercial or other use of the contents of this site requires prior permission from T&T Designs, Inc.
©2013, T&T Designs, Inc.
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Donec mattis odio eget lacus facilisis condimentum. Etiam tortor odio, pretium nec feugiat non, laoreet a neque. Donec lobortis adipiscing nunc in elementum. Nullam lacus quam, molestie in semper at, scelerisque ut velit. Nam semper, metus feugiat facilisis pretium, nisl nisi hendrerit velit; vitae interdum arcu nisl sed lectus.Cum sociis natoque penatibus et magnis dis parturient montes, nascetur ridiculus mus. Nulla non diam quis arcu adi piscing ullamcorper. Sed a libero id magna iaculis dignissim in ac velit. Vestibulum aliquam massa at ante tincidunt eu viverra magna suscipit. Donec iaculis nunc a massa molestie ut malesuada mauris tempor. Proin vitae leo iaculis mi sagittis volutpat in vel turpis. Vestibulum ultricies lobortis dolor, eu bibendum mi fermentum ut. Sed semper, sapien quis viverra molestie, felis augue ultricies velit, sit sodales lorem enim ut ante. Nullam placerat molestie lacus in consequat. Integer a diam massa. Sed convallis, ipsum ut fringilla dignissimante condimentorem, in imperdiet odio erat iaculis nunc. Morbi metus elit, consequat non imperdiet id, euismod et arcu. In velit tortor, convallis ut elementum at, pharetra non arcu.
Q: How much does it cost?
A: How much do you want to spend? We do not have a cookie-cutter pricing model. We work with your individual budget, goals, and objectives to do what's best for you. We can build the Cadillac or we can build a scooter to get from point A to B. We do not get into the "bidding game" Our clients use us because they like working with us and trust that we will work towards common goals. We usually produce better-looking graphics than the other guy as well as cheaper products, if you're comparing apples to apples. The size, shape, style, and quantity can greatly alter the end price. The other guys say what they will to under-bid a project, but we'll work with you to make the best overall knowledgeable choices.
Q: What do you need to start?
A: First, a meeting helps. We get a feel for what you want, a general timeline and a cost. Next, depending on the project, the following is helpful: A copy or example of your past marketing material if available. A general list of what you want communicated to your audience. This may range from a basic tag line or mission statement, to a complete list.
Q: What does T&T stand for?
A: T&T represents Todd & Tammy Hollingsworth. Graphic designers, husband and wife, and founding partners of T&T. It started a long time ago as something quite small and personal, and grew into a corporation behind that name.
Vector graphics (also called geometric modeling or object-oriented graphics) is the use of geometrical primitives such as points, lines, curves, and polygons, which are all based upon mathematical equations to represent images in computer graphics.
A raster graphics image, digital image, or bitmap, is a data file or structure representing a generally rectangular grid of pixels, or points of colour, on a computer monitor, paper, or other display medium.
Typography is the art and techniques of type design, modifying type glyphs, and arranging type. Type glyphs (characters) are created and modified using a variety of illustration techniques. The arrangement of type is the selection of typefaces, point size, line length, leading (line spacing) and letter spacing.
Fonts / Typefaces:
In typography, a typeface is a coordinated set of glyphs designed with stylistic unity. A typeface usually comprises an alphabet of letters, numerals, and punctuation marks; it may also include ideograms and symbols, or consist entirely of them, for example, mathematical or map-making symbols. The term typeface is synonymous with font.
Serifs / Sans Serifs:
In typography, serifs are non-structural details on the ends of some of the strokes that make up letters and symbols. A font that has serifs is called a serif font (or seriffed font). A font without serifs is called sans-serif, from the French sans = "without".
A megapixel is 1 million pixels, and is a term used not only for the number of pixels in an image, but also to express the number of sensor elements of digital cameras or the number of display elements of digital displays. For example, a camera with an array of 2048?1536 sensor elements is commonly said to have "3.1 megapixels" (2048 x 1536 = 3,145,728).
For Position Only. Anything used temporarily, for layout or example, to be replaced at a later date.
The term used to describe anything generally expected and accepted within our industry.
• Macintosh Hardware and Software are the "industry standard" for print and graphic design. -PC's and PC programs are generally not!
• CDs, DVD and E-Mail are acceptable file transfer formats. -Floppy disks are not!
• TIFF, EPS and properly formatted PDF images are expected by most printers, manufactures and publishers. GIF, JPEG and low resolution web images are not!
• Quark, Illustrator and Photoshop are acceptable applications - They are the "industry standard". Freehand, Powerpoint and Microsoft-anything are not!
•Adobe Fonts are "the industry standard". -True Type, Special, Custom and "Fun Fonts" are not! (Both screen fonts and printer fronts are expected to be submitted with all files for print).
Any format used to transfer information. (CD, DVD or e-mail, Zip disk or Floppy no longer acceptable)
Photo Image Retouching:
At T&T Designs, this means the digital enhancement of a photo or digital image. This may include things like, sharpening, brighting, or converting and image from RGB to CMYK. It would also include things like adding grass to new home, clouds in the sky, or removing unwanted aspects like a hose left in a yard or wrinkles in a face.
We refer to "specs" as any detailed production information used to communicate precise, technical, and/or industry specific information, to any outside source.
Desktop publishing combines a personal computer and page layout software to create publication documents on a computer for either large scale publishing or small scale local economical multifunction peripheral output and distribution. Users create page layouts with text, graphics, photos and other visual elements using software such as QuarkXPress, Adobe InDesign, the free Scribus, Microsoft Publisher, Apple Pages and (to some extent) any graphics software or word processor that combines editable text with images. For small jobs a few copies of a publication might be printed on a local printer. For larger jobs a computer file can be sent to a vendor for high-volume printing.
CMYK (short for cyan, magenta, yellow, and key (Black)) is a subtractive color model.
In offset printing, a spot color is any color generated by an ink (pure or mixed) that is printed using a single run. Technicians around the world use the term spot color to mean any color generated by a non-standard offset ink; such as metallic, fluorescent, spot varnish, or custom hand-mixed inks.
Pantone Inc. The company is best known for its Pantone Matching System (PMS), a proprietary color space used in a variety of industries, primarily printing, though sometimes in the manufacture of colored paint, fabric and plastics.
Dots per inch (DPI) is a measure of printing resolution, in particular the number of individual dots of ink a printer or toner can produce within a linear one-inch (2.54 cm) space.
Bleed is any printed colors that extend past the edge of a page. To accommodate a bleed, the printer must print the bleed area larger than the final trim size. The page is then trimmed through to bleed area. Bleeds require more paper and production time, thus, printers charge extra for this service.
Direct to Plate::
Producing printing plates directly from digital files without film or negatives.
The effects of: ink spreading out, darkening of color, or closing of detail associated with printing on uncoated or newsprint like paper. Some paper, such as the stock used in yellow pages ads, has quite a "gain" on press!
An image made up of small dots whose variation and size create an image or illustration of varing tone.
Abbreviation for Hyper Text Markup Language. Contrary to common belief, HTML is technically not a programming language, but just a way of describing documents that contain information to be shared between different computers. These documents are known as web pages.
This is the name of your website, as in Whatever-You-Want-Dot-Com. You have to pay an annual fee for a domain name (even if you never set up a server for it).
A special high speed computer with an "always on" connection to the internet which houses your website. When someone types in your domain name, the server sends the web page to their computer's web browser.
Pixels per inch (PPI) or pixel density is a measurement of the resolution of a computer display, related to the size of the display in inches and the total number of pixels in the horizontal and vertical directions. This measurement is often referred to as dots per inch, though that measurement more accurately refers to the resolution of a computer printer. PPI may also be used to describe the resolution of an image scanner or digital camera.
The RGB color model is an additive model in which red, green, and blue (often used in additive light models) are combined in various ways to reproduce other colors.
A Web browser is a software application that enables a user to display and interact with text, images, and other information typically located on a Web page at a website on the World Wide Web or a local area network. Text and images on a Web page can contain hyperlinks to other Web pages at the same or different website. Web browsers allow a user to quickly and easily access information provided on many Web pages at many websites by traversing these links. Web browsers format HTML information for display, so the appearance of a Web page may differ between browsers. This graph shows the top browsers and their percentage of users for a sample month in 2012. Actual use fluctuates from month to month and year to year:
The abbreviation PHP is a recursive initialism PHP: Hypertext Preprocessor. PHP is a reflective programming language originally designed for producing dynamic web pages. PHP is used mainly in server-side scripting, but can be used from a command line interface or in standalone graphical applications.
The Extensible HyperText Markup Language, or XHTML, is a markup language that has the same depth of expression as HTML, but also conforms to XML syntax.
Cascading Style Sheets (CSS) is a stylesheet language used to describe the presentation of a document written in a markup language. Its most common application is to style web pages written in HTML and XHTML.
Adobe Acrobat Reader is free application that reads PDF files. PDF is a cross platform file format. PDFs are often used in email exchanges due to their generally small file size. We also use them for our digital proofs. Click here to download.
Adobe Illustrator is a vector-based drawing application. We often use it in constructing plat maps and other graphics that require scalability.
Adobe InDesign is a desktop publishing application. Adobe InDesign is primarily used by large publishing houses to produce the kinds of complex page layouts required by magazines, newspapers, catalogs, and similar printed materials. It is one of two products (the other being QuarkXPress) that dominate that market space.
Adobe Photoshop, or simply Photoshop, is a graphics editor. It is the current market leader for commercial bitmap and image manipulation, and is the flagship product of Adobe Systems. We use this to create almost all of our images.
Coda is a shareware web development application for Mac OS X, developed by Panic. It was released on April 23, 2007. It won the 2007 Apple Design Award for Best User Experience.
QuarkXPress is a desktop publishing application. QuarkXPress is primarily used by large publishing houses to produce the kinds of complex page layouts required by magazines, newspapers, catalogs, and similar printed materials. It is one of two products (the other being Adobe InDesign) that dominate that market space.
Graphics File Formats
The Portable Document Format (PDF) is the file format created by Adobe Systems, in 1993, for document exchange. PDF is used for representing two-dimensional documents in a device-independent and display resolution-independent fixed-layout document format. Each PDF file encapsulates a complete description of a 2-D document (and, with Acrobat 3-D, embedded 3-D documents) that includes the text, fonts, images, and 2-D vector graphics that compose the document.
Encapsulated PostScript, or EPS, is a DSC-conforming PostScript document with additional restrictions intended to make EPS files usable as a graphics file format. In other words, EPS files are more-or-less self-contained, reasonably predictable PostScript documents that describe an image or drawing, that can be placed within another PostScript document.
Adobe Illustrator Artwork (AI) is a proprietary file format developed by Adobe Systems for representing single-page vector-based drawings in either the EPS or PDF formats. The .ai filename extension is used by Adobe Illustrator.
GIF (Graphics Interchange Format) is an 8-bit-per-pixel bitmap image format that was introduced by CompuServe in 1987 and has since come into widespread usage on the World Wide Web due to its wide support and portability.
In computing, JPEG is a commonly used method of compression for photographic images. The name JPEG stands for Joint Photographic Experts Group, the name of the committee that created the standard.
Tagged Image File Format (abbreviated TIFF) is a file format for storing images, including photographs and line art. TIFF is a popular format for high color depth images, along with JPEG and PNG. TIFF format is widely supported by image-manipulation applications like Adobe Photoshop, and by desktop publishing and page layout applications such as QuarkXPress and Adobe InDesign, by scanning, faxing, word processing, optical character recognition and other applications.
PNG (Portable Network Graphics) is a bitmapped image format that employs lossless data compression. PNG was created to improve upon and replace the GIF format, as an image-file format not requiring a patent license.
The .PSD (Photoshop Document) format stores an image with support for most imaging options available in Photoshop. These include layers with masks, color spaces, ICC profiles, transparency, text, alpha channels & spot colors, Clipping paths, and duotone settings. This is in contrast to many other file formats (e.g. .EPS or .GIF) that restrict content to provide streamlined, predicatable functionality. Photoshop's popularity means that the .PSD format is widely used, and it is supported to some extent by most competing software.
A raw image file (sometimes written RAW image file ) contains minimally processed data from the image sensor of a digital camera or image scanner. Raw files are so named because they are not yet processed and ready to be used with a bitmap graphics editor or printed. Normally, the image will be processed by a raw converter in a wide-gamut internal colorspace where precise adjustments can be made before conversion to an RGB file format such as TIFF or JPEG for storage, printing, or further manipulation.